This is a mistake I would not want to make.
It turns out that the app OpenTable, draws customers to reserve and book at restaurants that are ON the app, but is not generating any extra dine-outs.
Restaurants have no choice but to pay for its presence on OpenTable,
in order not to lose the competitions.
It may have caused a bit of convenience for the users, but not much benefits to the restaurants. OpenTable ATE up all the margins.
This is not something I'd like to see in what I'm gonna do.
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